EXCLUSIVE: John McCain’s Blogger Briefings - The Tapes

July 24th, 2008 by Mark Hanson

 

Today’s PR Week carries a front page lead that US Presidential hopeful, John McCain, is casting an envious eye over here and is upset that the UK/Europe seems to be falling under Barack Obama’s spell. He’s also agitated over David Cameron’s desire to position himself within range of Barack’s halo effect.

He’s trying to draw right-wing media in the UK into his briefing network and is working on some of the right’s bloggers e.g. Guido.

For anyone interested in how the Yanks are doing blogger outreach in a professional way here is a tape recording of a recent session, hosted by Liz Mair, McCain’s Head of Comms. They are done by conference call and carry a briefing from staffers followed by open Q’s from bloggers who have dialled in.

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4 Responses to “EXCLUSIVE: John McCain’s Blogger Briefings - The Tapes”

  1. Simonsays Says:

    How the McCain are running their blogger briefings…

    As an addendum to PR Week’s news last week that John McCain is reaching out to right-wing UK bloggers, Staniforth and LabourHome blogger, Mark Hanson reveals that the McCain camp is currently briefing US bloggers via conference call. Hanson writes…

  2. pr-media-blog.co.uk » Blog Archive » PR Week - Tories Blog Plot Says:

    […] but positive move and reflects the approach in the US, where for example the McCain campaign has daily conference calls with bloggers, including UK Tory bloggers! Loic le Meur also used this on the Sarkozy […]

  3. Jadee Says:

    John McCain might have been a good US President but the people in the US does not need another Republican, that is why he lost in the election. Obama perfectly states the need of the people in his campaign slogan and that is “change we can”.

  4. Leonel Bruley Says:

    John McCain is also a very good politician. he did not win because the people are not satisfied on the Republicans.,”.

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