On Holiday It’s Polite To Tip
July 29th, 2008 by Mark Hanson 
The sun has shined in the UK for at least two days, so I thought I would post on a holiday theme!
Spotted something that fits the bill on Edelman Authenticities. Con Frantzeskos refers to a recent Greek holiday where the tour guides etc, instead of passing the hat round for loose change at the end, asked for people to post on TripAdvisor about their experiences.
They strike me as more savvy than the average multi-national!
Con describes the rationale perfectly….
The groups that provided services and tours concluded our experiences with a request for a review on TripAdvisor.com or a mention on travel forums.
The only way these businesses can build awareness and trust is via the referrals of their users. In the old days, the primary means would have been travel media - a “pray for space”, rare option.
Now, it seems to be TripAdvisor - a democratised, trust building information source where anyone can review and rank their travel experiences, and anyone can find the reviews easily.
Tags: con frantzeskos, holidays, Social Media, tripadvisor
July 29th, 2008 at 12:25 pm
Funnily enough, TripAdvisor has potentially saved this year’s family holiday. We were about to push the button on what looked like a safe bet of a holiday villa abroad when TripAdvisor turned up some of the most damning reviews outside of Baghdad city breaks. As well as democratising holiday information for Joe Public, it should call time on the unscrupulous holiday home owner who feels that distance, language barriers and over-flattering photography can mask ripping off holidaying punters.
December 19th, 2008 at 3:59 am
I really enjoyed your post. I will have to come back again to read some more of them.