We can sometimes over-do the decline of traditional media. It’s true that newspaper sales are flagging but the Saturday market is often overlooked. Saturday is the biggest selling day for many nationals and the amount of supplements contained within them rivals Sundays for the propensity to give your paper boy chronic backache. 

The broadsheets often put a big hitter into the editor’s chair in charge of the Saturday edition and a de facto number two to the big boss and the Telegraph did just that today by appointing Richard Preston as Saturday editor. I’ve dealt him a fair amount in his current role as Comment Editor at the DT and I look forward to seeing how he’ll develop the paper and build its Saturday personality.

This entry was posted on Friday, March 14th, 2008 at 5:40 pm and is filed under Press. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.